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the most loved brands stand for something

Businesses that dare to have visions for a better world are winning hearts, minds and market share. 
Are you one of them?

WHY IS VISION SO POWERFUL?

It's quite simple: all businesses are people businesses. And people want better.

"Putting in long hours for a corporation is hard. Putting in long hours for a cause is easy" - Elon Musk

People want better. They have always wanted better. It is built into the fabric of our very being. Yet so few companies actually, willingly, boldly stand for creating a better world. 

But In a world of 'me too' companies, who stands out? It's those who have a vision beyond what others will dare to dream of.

People, whether team members, stakeholders, consumers or collaborators, are looking for brands and leaders that have a vision for a better world - and they are ready and willing to help them create it.

But you can't fake vision. People know the difference between disengaged CSR attempts and authentic passion.  It has to be real. And that's where I come in.


Results from having a vision:
Engaged, motivated, passionate team members
Attraction and retention of the best talent
Market differentiation
Better innovation
Brand loyalty
Fulfilment, legacy and impact
Better decision making
Increased profits

WORK WITH ME

Business can be one of the greatest forces for personal and social development on the planet. 
Make sure yours is one of them.

visionary leadership workshop

Creating a bold, purpose-driven vision takes bold, purpose-driven leadership.
It requires leaders to rise above present circumstances and create a vision that moves them. It requires a temporary letting go of the 'how', and trusting in the capacity of their people. It means quieting the insistent voice of fear and being willing to follow through with action. It means standing at the front, innovating and forging paths that no other leader or company before them has dared to. 
In these workshops, I work with founders and executive teams to create visions that move, faciliitate strategy, and provide ideas to roll out the vision in internal and external communications.
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KEYNOTE: THE VALUE OF VISION

Ignite passion in the heart of your organisation and learn the 5 Step model to transforming your company's value - beyond just financial - with vision.
You'll learn how and why vision will engage your stakeholders, inspire and create space for pioneering innovation, enable better decision making, and position your company in a market of one.
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Copyright Elisa Tidswell
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